About

We are proud to have the most knowledgeable and honest Alfa Romeo staff in the nation. When dealing with our team you will receive what has been described as the "easiest car buying experience in the South."  Tom & Shannon Harper, the owners of the dealership, are involved daily in ensuring your satisfaction. You can e-mail our owner and receive a personal response, shannonharper@harperdealerships.com

Service:  Since 1981, we have taken pride in delivering a level of service corresponding with our world renowned assortment of Alfa Romeo automobiles. Our sales and service associates take customers requests and considerations to heart, and thrive at developing long term relationships. You can always rely on our expert, honest advice, and expertise in our respective fields.  

HarperCare:  Harper Alfa Romeo Knoxville wants to give our customers complete peace of mind when it comes to owning their vehicles.  We are pleased to announce our Unlimited Mile warranty protection on qualifying pre-owned vehicles from Harper Alfa Romeo.  You can get service and repairs at any licensed repair shop anywhere in the United States and Canada.  Our program extends the Manufacturer's Powertrain coverage!  HarperCare Coverage is included on most pre-owned Harper Alfa Romeo vehicles!

Community:  No other Knoxville dealerships do what Harper does for its community and its employees.   Harper is a two-time winner of the Knoxville News Sentinel Top Workplaces award. We consistently support the United Way, Knoxville Inner City Kids Outreach (KICKO), Dogwood Arts Festival, American Diabetes Association, Junior Achievement East Tennessee, Boys & Girls Club, Emerald Youth Foundation, American Cancer Society, McClung Museum, American Heart Association, as well as our own foundation, Ruthie's Fund.  Ruthie's fund is run by Tom Harper as a dollar for dollar charity that donates ALL funds to the families of cancer patients in need of help. Harper Alfa Romeo Knoxville sponsors multiple track days, Auto Show trips, Cars & Coffee events, and more each and every year. We are dedicated to the loyal community of customers and Alfa Romeo enthusiasts like no other dealer in East Tennessee.

Harper Auto Square Cars & Coffee: Founded in 2012 under the direction of Harper Auto Square Marketing Director Bill Johnson, Harper Auto Square's Cars & Coffee has grown from a 75 car event to the premier Cars & Coffee event in the South East. With over 6,000 cars and 10,000 guests per event, Harper Auto Square's Cars & Coffee draws guests from all over the region. Additionally, in conjunction with WBIR Channel 10, Harper Auto Square is proud to be the first to broadcast Cars & Coffee events on television.  Event attendees enjoy the wide variety of vehicles, new inventory on display from Harper Auto Square's 9 luxury dealerships, custom Cars & Coffee merchandise, and free dash plaques and refreshments complimentary of Pilot Flying J Travel Centers.